Wednesday, July 28, 2010

Commercials

I'm back with a renewed yen to update this thing weekly! (I know, I've said this before, but this time... well, I'll give it the old college try.)

I'd never posted the UCC commercials before. They were controversial for a couple of reasons. First, they showed a church that refuse to reject anyone, including (controversially) gays and lesbians. Second, they were deemed accusatory by some of our sister denominations.

I wasn't in on the planning, so I can't swear this was an unintended consequence. But I believe the focus was saying who we are, not who other churches are. The sad truth is that there are churches where people are turned away for a variety of reasons. There are also many churches that welcome people, regardless. I salute all those who do, and am proud to belong to a denomination that does.

The first commercial, "Bouncer" makes the point of many people's experience in a powerful way.


The next commercial was "Ejector Seat" which took the same message but portrayed it humorously. I feel a little guilty for finding this as funny as I do.
:-)



The most recent ad, "Steeples" is my favorite. See if you agree.